Meet Martha van Berkel, Hunch Manifest’s co-founder and energetic customer engagement lead. You can find Martha on Google+, Twitter , Facebook and LinkedIn. When we spoke to her she was pumped up about their Semantic Search Marketing services, and about how they really want to be North America’s #honestmarketing company!
I grew up in West Vancouver, BC (well mostly, I spent 7 of my first 18 years living in Calgary, Winnipeg, and Toronto). I studied Applied Math and Mechnical Engineering at Queen’s University and took Strategy and Innovation at MIT. Growing up I was a competitive field hockey player, loved playing trombone in the high school R&B band, and competed at the global level in Creative Problem Solving. I have always been active in the community, growing up I was a sports coach and camp leader. Most recently in Toronto, I was the Community Chair for the Junior League of Toronto, and the founder of the Queen’s Young Engineering Alumni. I worked at Cisco for 14 years, primarily in strategy and innovation in Services.
I am the co-founder focused on customers. This means I do sales, customer service, marketing, and some operations. If the role involves being in the community and speaking to businesses, you can be sure that I will be there. The best part of my job is when I get to put together strategies for our clients and celebrate results /wins in their online presence. We most recently formally launched our Semantic Search Marketing offerings, and I am really pumped up to be working with large enterprise customers again. I worked with large clients in my time at Cisco and am energized to be working with leaders and visionaries at large companies again.
I have always been an entrepreneur at heart, and today I get to live it each and every day. I have a passion for helping people, and the ability to connect the dots. My role at Hunch allows me to combine these two super powers and bring value to the business community. I also love building our business, making FAST decisions and growing our team. Each day is different and I am constantly learning.
I have always wanted to be a Mom and a General Manager. I am already a Mom and as the co-founder of Hunch I have GM responsibilities. I now think about what I want to do when I “retire”. I think I’ll study Naturopathy or Ayerveda to explore my passion for natural health.
I am a risk taker, and like causing good “trouble”.
I love to sing along to songs, but NEVER know the words. So I make them up and keep on singing!
I wanted to be an Actress when I was young, hence why I like to use video so much!
Gluten Free Goddess – I love to cook and eat gluten free !
Based on time spent on a social media platform, I have to admit to being addicted to Facebook. This is because it allows me to stay connected to my friends, family and colleagues around the world.
1-4pm. Some people are morning people, some are nigh hawks. Me, I am a day person!